5th October 2020 | Mum & Baby wins top prize at the Health Tech Digital Awards 2020
Imagineear Health, the division of Imagineear’s business dedicated to providing apps and digital services in healthcare, has won ‘Best Woman’s Health Technology Solution’ at this year’s Health Tech Digital Awards in recognition of its Mum & Baby app.
Produced in partnership with Chelsea and Westminster Hospital NHS Foundation Trust’s charity CW+, and NHS North West London Local Maternity System, Mum & Baby gives women and their families NHS-curated and clinically-evidenced guidance and information on pregnancy, birth and beyond, and is personalised to include their due date, appointments and personal care plans.
The Health Tech Digital Awards recognise exceptional technology and innovation making a difference across health and care. A comprehensive multi-channel online resource, covering every aspect of the healthcare technology sector, Health Tech Digital brings together healthcare professionals, thought leaders and healthcare technology providers across the entire digital transformation journey.
“We are absolutely delighted to receive the top prize in the category of Best Woman’s Health Technology Solution for our Mum & Baby app.” The app represents an innovative way to digitally provide women and their families with consistent NHS information on how to look after themselves and their babies and its success is a testament to our strong and longstanding partnership with CW+ and NHS North West London.”
Julia Laflin, Head of Healthcare at Imagineear Health
The multi-award-winning app was recently amended to include dedicated, up-to-the-minute, clinically-reliable advice for pregnant women and new mothers in real time as the advice is updated by Public Health England during the Coronavirus pandemic. World leading health app reviewer ORCHA has included Mum & Baby in their Covid-19 Health App Library.
Mum & Baby, which is free to download for iOS and Android, has received an ORCHA rating of 83%, making it one of its highest rated pregnancy apps. It has been downloaded more than 53,000 times to date and in addition to winning ‘Best Woman’s Health Technology Solution’ at the 2020 Health Tech Digital Awards, it was recently shortlisted in the Digital Health category of the London Design Awards 2020.
Imagineear Health is born out of a decade of highly successful and award-winning work in digital health, and continues to invest in its growing range of digital products and services. Imagineear Health designs, builds and manages apps and related digital tools in partnership with the NHS and other healthcare providers, for use by patients and clinicians.